Privacy & client data.

The plain-English version first, then the specifics. Your clients trust you; you’re trusting us. That order of obligations shapes everything below.

What we store

  • Your coaching materials — the programs, notes, and documents you upload so the assistant can learn how you coach.
  • Client contact details and their message history with your CoachChime number.
  • Your account basics — name, email, phone, and billing status.

How the AI uses it

Your materials and each client’s history ground the assistant’s replies to your clients only. Your programs never inform another coach’s assistant, and we don’t train shared or foundation models on your materials or your clients’ conversations. Your voice stays yours.

What we never do

  • Sell data. Not to advertisers, not to data brokers, not to anyone.
  • Run ads or share message content for marketing.
  • Give anyone access to conversations beyond you and the subprocessors below.

Subprocessors

We use a short list of infrastructure providers, each touching only what its job requires:

  • Supabase — database and authentication. Stores the data described above.
  • Stripe — billing. Sees payment details; never sees message content.
  • Groq — AI inference. Processes conversation context to generate replies; no persistent storage of your data.
  • Messaging provider — SMS/iMessage delivery. Carries message traffic to and from your number.

Retention & deletion

We keep data while your account is active so the assistant keeps its context. Close your account and we delete your materials and your clients’ conversation history within 30 days, minus what billing law requires us to keep. Individual client threads can be deleted on request at any time.

Your clients’ rights

Any client can text STOP at any time to end messaging immediately. Clients can also request a copy or deletion of their data — through you, or directly via the contact below.

Security

Data is encrypted in transit and at rest. Database access is row-level scoped, so every coach’s account can only ever reach its own data — enforced in the database itself, not just the app.

Data requests

Email support@coachchime.com or use the contact form. We answer data requests within a business day.